Activity
Malta hosted TV crew from the popular Dutch program Koffietijd, on RTL4 which resulted in 5 items on Malta on 5 consecutive days, including a prize winning contest for 2 trips to Malta. We arranged a collaboration with tour operators Thomas Cook for the contest. We initiated and organizes the production trip to Malta to shoot the 5 TV items for Koffietijd.
Client
Malta Tourism Authority
Results
5 items on Malta
Koffietijd: 200.000 viewers per episode. During the Malta travel week a total of 1.098.000 people watched the show.
Website Koffietijd: 160.000 visitors.
Prize contest: 8.000 viewers registered for the prize contest.
Facebook Quinty Trustfull: over 5.ooo likes on her posts during her stay in Malta.