Description: |
Multichannel photo contest on the Facebook page of the largest travel magazine in The Netherlands: REIZEN Magazine. |
Client: |
Jordan Tourism Board |
Role of TMC: |
TMC initiated and executed the Facebook photo contest in cooperation with REIZEN Magazine, photo distributor MijnAlbum and consumer brand SAMSUNG and organized and coordinated the photo trip to Jordan, with a 10-page article as a result. |
Medium: |
Social media | website | magazine |
Result: |
Over 900 consumers participated in the contest that was promoted on Facebook, on the website and on the cover of REIZEN Magazine.The Jordan pictures were published in a 10-page article in the magazine. |
Reach: |
246,212 |