Description: ASMI cooperated with Princes to have a 1 page advertorial in Allerhande magazine for promotion of red canned salmon in the Netherlands largest retailer Albert Heijn. Allerhande is the free store magazine of Albert Heijn and is distributed free of charge in their own stores. Allerhande has the biggest reach in the Netherlands.
Client: Alaska Seafood Marketing Institute
Role of TMC: Initiated and arranged the cooperation with Princes. Furthermore, we delivered content and the image for the advertorial.
Medium: Print
Circulation: 2.276.028
Reach: 4.500.000
Media Value: € 39.000
