• Service Management:
    Definition of components that make up service, overview of Service Profit Chain model, relationship between customer satisfaction and customer loyalty as well as employee engagement and how to create a customer-centric service culture in any organisation.
  • Tourism Management:
    Definition of tourism and industry components, as well as upcoming types of industry like movie tourism, dark tourism, wine tourism, gambling tourism and other trends in the tourism and hospitality industry.
  • Hospitality & Communication:
    Analysis of the importance of cross-cultural sensitivity in communicating with guests and employees of other countries and traditions, understanding how to communicate efficiently with customers, particularly in the case of complaints and dissatisfaction as well as in providing effective feedback to peers and subordinates.
  • Hotel Operations Management:
    General overview of the major operational areas and hotel departments as well as issues related to leadership and management in a hotel setting.
  • Tourism Marketing:
    Showcasing the basic concepts and models of marketing as it applies to practices in the international tourism and hospitality industry.
  • Cross Cultural Management:
    Tools and case studies on how to deal more effectively in a global and competitive setting, focused on cross-cultural wants and nuances that can have mayor influence on the profit and reputation of hospitality organisations that want to serve international markets.
  • Hospitality Sales:
    This course allows the student to analyze basic sales management policies and procedures. The functions of a working hotel sales department will be discussed with an emphasis on the utilization of property management system in sales planning, brief preparation, sales presentations, and client contact.
  • Trade Show Management:
    The aim of this course is to provide an overview of the strategic planning and management process required to develop and implement an integrated marketing communications plan for a Trade Show and any Commercial Event.